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Highly targeted, great for monitoring the success and managing the costs, flexible and up and running today.
Two key measurements
CLICKS or click throughs are when someone clicks on your advert and lands at your chosen page.
Page Impressions are the number of time your ad appears on a page someone has visited.
The costs are controlled by you, as to how many impressions you get and how many click throughs.
Wherever you decide to run your campaign ensure you have thought it through and have
the resources to support it -
Keep your site up to date with current campaign news, if you have the time do it if not email or dictate it and we will.
The increase in availability and use of both Facebook and Twitter has initiated a new form of Communication.
If your industry has a favourite then that’s where to start, some of the better known choices are Facebook, Twitter, LinkedIn and Wikipedia. Integrate them with your strategy and keep up to date.
Before you start always consider the content of your message -